Explore the Hubs
Future Media Hubs facilitates 5 Hubs that meet each other virtually every month to discuss challenges and latest projects, and get together physically once a year to take part in workshops and discuss each topic in depth.
Technology & AI Hub
Discovering how emerging technologies transform media production and distribution through AI applications, virtual production, sustainable workflows and cloud infrastructure, with special focus on green sustainability, game-tech integration, software-powered production and practical implementation of innovative tools.
News & Society Hub
Tackling journalism's biggest challenges through building audience trust, fighting misinformation, making news accessible and navigating geopolitics, with focus on AI tooling in newsrooms, fact-checking strategies, media literacy initiatives and ethical innovation in reporting.
Audiences & Formats Hub
Exploring content innovation, creator-driven media, distribution strategies and how to reach diverse audiences across generations. With a focus on social media platforms, emerging formats, liquid media and ways to engage the audience.
Business & Growth Hub
Rethinking how media organisations create value and sustain growth through new monetization strategies, IP ownership, partnerships and financing approaches, with a focus on advertising innovations, sustainable practices, content licensing and collaborations between media companies and startups.
Games & Engagement Hub
Connecting media professionals on gaming culture through four key focus areas: experimenting on third party platforms, creating immersive AR/VR/XR experiences, developing esports content and designing gamified content that engages the audience.