VOXM
VoxM is a French startup which aims at enhancing the connection between a radio media and its audience. It has developed the Interaction Manager, a solution that enables an audience to interact with the content they are listening to, wherever they may be. Many interaction options are available for the audience: recording a video or an audio message, answering a poll and writing a message.
This is also a powerful tool that helps the media to analyze, to engage and to create more proximity with its audience. VoxM has been participating in our Sandbox programme for almost a year, and its solution has been tested by the regional radio channels France Bleu. The partnership is bound to be kept until June, and to be deployed to our other radio channels such as France Inter.
Article written by Laure Dedecker in collaboration with Adeline Beving (Radio France)